Articles
An Open Letter To Artists & Creators
As I reflect on 2020, I am filled with thanks and admiration for you and our creative community. Everyone would agree that it’s been a challenging year but in spite of a global pandemic, our artists have continued to gift our world with beauty, music, innovation and...
Being a Guest on a Podcast
Being a guest on a podcast enables you to extend your network, assert your expertise and get your message to the market.
What to Include in Your Artist Bio
As an independent artist or creator, you need to be a 'jack of all trades', a master of your artistic expression AND good at promoting yourself if you want to be successful. There are a number of aspects to promoting yourself but two stand out as essential: Sharing...
Manage Your Thoughts And Emotions – For Creative Advantage
Successful creatives know how to manage their thoughts and emotions. It never ceases to amaze me that extremely talented individuals struggle and I mean really struggle with managing their thoughts and their emotions. I’ve witnessed the pain associated with the...
How to Make More Money, Doing What You Love
Have you stopped to think about how you can make more money doing what you love? Every creative person knows the feeling of being ‘in the zone’ or in flow when they are doing what they love. But how does ‘doing what you love’ translate into making a healthy...
Do You Have an Allergy to Marketing?
How to adopt a marketing mindset that protects your creative integrity while nurturing long-standing relationships with customers and fans. If I had a dollar for every time I heard a creative person speak negatively about business, especially sales and marketing, I...